For Expo Milano 2015, the UAE’s National Media Council assembled a world-class team to deliver an unforgettable pavilion experience, not only producing a building design that ‘wows’ visitors but also satisfies the requirement for our pavilion to be demountable and re-built in the UAE. Our architects, Foster + Partners, took their inspiration from the evocative landscape and sustainable traditional architecture of the UAE. This sustainability ethos is also reflected in Masdar City, the UAE’s future energy complex, and it is in Masdar’s sinuous narrow streets and fluid open spaces, intended as self-shaded pedestrian routes in a car-free city, that the UAE Pavilion will finally come to rest when Expo 2015 closes.
For us, the building is like the beautiful wrapping of an elegant parcel. It creates excitement and anticipation, but what really matters is what is inside, a seamless, holistic and enchanting encounter with the UAE and its people.